Brand identity for Speaking with Strength, a company that teaches speaking skills with confidence. Included in the identity package are the logo and design elements, PowerPoint template, as well as a one-page brand guide.
The final logo design chosen by the client.
The client wanted a Mid Century Modern vibe to this brand identity, so a mood board was created, pulling many examples of Mid Century Modern design as inspiration.
Option 1 design of the logo with design elements that were presented to the client. The concept behind this design is to use enlarged quotation marks in a graphical and colorful way to express the idea of speaking with strength.
Option 2 design of the logo with design elements that were presented to the client. The concept behind this design represents a person in the "power pose", illustrating the idea of speaking with strength.
Option 3 design of the logo with design elements that were presented to the client. The concept behind this idea is the notion that she is a seed sower - she helps you to learn how to develop the ideas that you have and be able to present them in an effective manner.
The one page brand guide, with the final logo options that she chose. I also included many of the elements from the other logos that she can use as graphical elements in her communication materials.